The Key AW24 Trends
& How to Wear Them
As the colder months approach, it’s time to update your wardrobe with the defining trends of AW24. This season brings timeless elegance with bold, statement-making pieces, offering something for every style. From the shimmering allure of metallics to cozy luxe layers that everyone craves come winter, discover the trends we love and just how to wear them.
Silver Linings
Silver comes back into fashion every year,
especially around the festive period. But this
year sees the revival of silver as being modern
and versatile for both day and evening.
Wondering how to wear it this season?
Try wearing our trousers with our favourite cristine jumper
for casual days or with a crisp white shirt for a work-ready
look. Or simply try adding a touch of silver to your looks
with our accessories this season.
Or go bold with our new silver dress, which isn’t reserved
just for NYE: layer under (or over) a jumper to create
a look for day or evening.
There’s something undeniably captivating about a touch
of sparkle. This year, glittering, shimmering styles
are taking centre stage, adding a dose of glamour to
both day and evening looks.
From metallic fabrics to sequins that shimmer and unique
details like sparkling tassels, our new event collection is
perfect for tapping into the trend of the season.
This season, refined elegance takes centre stage as
fashion leans towards easy-to-wear, long-lasting designs.
Quiet luxury is all about quality, and our collection this
season sees sleek silhouettes crafted from luxurious
fabrics like tweed, silk and wool blends.
There’s a focus on pieces you can mix-and-match for style
and longevity, think tweed jackets and silky skirts.
These versatile staples can be effortlessly combined to
create a polished, sophisticated look. These understated
styles are perfect for transitioning through the season and
into the new year, offering a timeless approach to dressing
that’s both chic and functional.
The Shade
of the Season
The earthy, green hue dominated runways and influenced our new collection, where we’re embracing tonal dressing in shades of olive.
To dip into this trend, try adding a printed khaki blouse for a subtle touch of colour. Or layer over a coat for a sophisticated look. Go bold in head-to-toe olive for a truly cohesive outfit.
Whether you opt for a hint or fully embrace it, this rich green tone is the perfect way to elevate your autumn winter wardrobe.
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Red is the colour of confidence. From vibrant red blouses
to striking red dresses, inject your wardrobe
with personality and flair.
Whether you’re drawn to the intensity of an all red look
or the intrigue of a red floral print, capture the bold
elegant mood of the season.
Our Floral Romance collection blends the trending shades with a touch or romanticism in it’s vintage inspired floral print. It’s time to step into the spotlight in red.
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Luxe Layers
Crackling fires and snug nights in: there’s a side to winter
that craves (and needs) comfort. Wrap yourself in the
season’s most inviting textures and silhouettes.
Double-faced wool wrap coats, lofty knits and soft
cashmere are key trending pieces this season,
and offer style, warmth and comfort.
This winter, invest in timeless essentials like cashmere
jumpers, wool coats, these are the long-lasting pieces that
will keep you both stylish and snug, season after season.
Balance the excitement of Christmas with pieces in
calming shades of oat milk, fawn and timeless
monochrome. Soft, casual, throw-on pieces maintain
an air of elegance because of the elevated colour palette.
These are the key AW24 trends you need to know now and just how to wear them. As you embrace them, remember that fashion is all about self expression: whether you lean towards the bold shimmering looks or more towards quiet elegance, these trends and our new collection offer endless possibilities to show your unique style.
So, most importantly have fun with your looks this season
