Your Jean Fit Guide

We’ve listened to your feedback, and are very excited to share our six key jean shapes.

All styles feature new and improved fits, low-impact EIM scores and are made from responsible cotton.

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The Jean Fit Guide

The Skinny

An iconic style every woman needs in her wardrobe. Our skinny jeans are fitted from the waist to the ankle and made from stretch denim for all-day wear.

The Skinny
  • High waisted
  • Slim fit
  • Sizes 8-18
  • Available in multiple leg lengths
Style Tip

Wear with a blazer and trainers for a desk-to-dinner look. Darker styles work well as a smarter denim option too.

The Mom

A new addition to our core denim collection. These jeans sit high at the waist and comes to a relaxed, tapered leg. Made from lightweight stretch denim, they’re the perfect go-to pair.

The Mom
  • High waisted
  • Relaxed Fit
  • Tapered leg
  • Sizes 8-26
  • Available in mid-wash blue
  • Available in regular leg length
Style Tip

Wear with a bold printed top and trainers for a stylish, weekend look.

The Straight

A contemporary take on a traditional style that’s perfect for everyday. They sit high at the waist and come down to a straight, fitted shape that’s tapered at the leg, above the ankle.

The Straight
  • High waisted
  • Straight leg
  • Sizes 8-26
  • Available in multiple colours
  • Available in multiple leg lengths
Style Tip

Try our mid-wash blue jeans with a white top for a classic, everyday look, or if you’re looking for a bold statement look, layer over a denim jacket.

The Wide Leg

A must-have style for your wardrobe. These relaxed jeans sit high at the waist and fall to a flattering wide leg. Made from lightweight denim with minimal stretch, these jeans are comfortable yet effortlessly stylish.

The Wide Leg
  • High waisted
  • Wide leg
  • Sizes 8-18
  • Available in mid-wash blue
  • Cropped and full length styles
  • Sizes 8-18
Style Tip

Style with tops tucked in to highlight your waist, equally opt for boxy shaped knits and jumpers.

The Bootcut

The bootcut is back! We’re so pleased to be adding these to our wardrobe this season. They sit high at the waist and have a slim-fit leg and flare gently at the ankle. Made from lightweight stretch denim, they are a versatile style for day and night.

The Bootcut
  • High waisted
  • Slim-fit leg
  • Flared ankle
  • Sizes 8-18
  • Available in black
  • Available in regular leg length
Style Tip

Style Tip: Style with a jumper and trainers for daytime, for evenings wear with a blouse and leather boots.

The Styling List:

What to Wear
With Denim Jeans

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