ABOUT US
The go-to destination for empowering, feminine style that inspires.
We understand the uplifting power and joy in finding pieces that make you feel like the best version of yourself. Because great style isn't just about clothes, it's about a mindset.
We believe that style has no boundaries. In our collections you'll find a diverse range of day and occasion looks from sizes 6-26.
We've been dressing women for over 40 years; our amazing team of in-house designers have the knowledge and expertise to create feel-good styles with hand-drawn prints you'll wear forever.
We're dedicated to sourcing premium fabrics to create styles with longevity and versatility. From Italian linen to sustainable fibres.
Where premium quality meets contemporary design.
Being ageless and feminine is key across all areas of our brand. From work to weekend, RSVP to everyday, our styles transcend settings and seasons, becoming forever pieces that you will return to year after year.
We're passionate about minimising our environmental impact to leave a legacy we can be proud of, and this has formed our commitment to do better and shape a more sustainable future for us and the industry.
We stand in solidarity against racism and discrimination of any kind and will work together to ensure our actions effect real, tangible change within our business and the wider fashion landscape.
From every member of our supply chain, central and store teams, we value and respect everyone equally.
Our culture is warm and positive as we support one another, while striving for the best. Our continued success is down to the commitment, passion and expertise of our amazing team.